Oregan Networks, an embedded media browser company, sent word last week that Onyx for connected TVs and STBs is now equipped with an enhanced uninterrupted video streaming capability. They say the new mechanism allows for unicast video streaming services to be delivered to non-PC consumer electronics in any format, in real time and without the need to buffer or store files on devices. Oregan’s customers include Sony, Philips, and other leading CE companies, and they’ve sold over 3.5 million units of software.
The adaptive streaming logic inside the Onyx browser enables the bitrate of the video, and therefore its quality to be continuously adjusted to the actual broadband capacity available to a device within the household at any given time. The adaptive streaming capability is now an integral part of the media streaming player inside Onyx, ensuring network glitches have little or no perceived effect on the Internet video viewing experience.
Milya Timergaleyeva, Oregan’s VP of Market Strategy said, ‘According to Oregan’s consumer research, at least 82% of users are concerned that the web video watching experience would be compromised by excessive buffering time. Adaptive streaming offers a solution to the bandwidth sustainability challenges and is rapidly gaining traction in the long-form online video market, as the amount and types of content available to consumers on the public Internet are exponentially rising. Adaptive streaming resolves consumers’ frustration with the time it takes to start video playback, as well as sudden interruptions to the stream when the player needs to re-buffer before continuing the show - unacceptable in a commercial Over the Top service environment.’
Oregan’s Onyx for networked HDTVs, is based on Oregan Media Browser technology, that is able to stream both encrypted and clear video in various encoding standards, including H.264, WMV9 and Flash video.
For more information, visit www.oregan.net.
